Wagway Logo

A new dog-walking service, Wagway provides each dog with a perfectly matched walker through a unique matching process in their app.

Each dog owner fills out a survey of information about their dog, their likes and dislikes, their personality, and anything else pertinent to their unique dog. Each potential walker fills out their skills and certifications, and Wagway puts each walked under background check, ensuring that the walker is safe for the dog and owner.

Primary & Secondary Logos

Wagway sought to come across as friendly, approachable, and dog-oriented. This was achieved through custom lettering for their logo as well as incorporating features of dogs such as the tongue and paw print.

Product Applications

Final Colors & Design

Original Sketches

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